Ep. 003 - Consultation: How Podcasting Can Help Your Consulting Business

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In this week’s episode, I sit down with my friend, Rufus Lott to discuss how starting a podcast could help him grow his consulting business. Rufus has been an education consultant for about a year. He partnered up with another friend, Kevin Curtis to create Texas Educators for Restorative Practices (TEXRP). I can attest from personal experience that Rufus and Kevin are equally qualified to train educators in Restorative Practices. With that said, Kevin has about a year and a half head start on Rufus as an independent educational consultant. As we all know with consulting, branding is everything. Our conversation focuses on how Rufus can use podcasting to build his brand, as well as Kevin’s, to help push their TEXRP to the next level. 

By the end of this episode, you will:

• understand the importance of your brand in consulting and other service businesses

• learn how podcasting and other content creating platforms can help you grow your business

• see how creating free content can build a following which could eventually turn into premium content and passive income

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